When the movie “Frozen” was released, its themes of individuality and sisterhood resonated with a generation of kids in Hong Kong. So, for World of Frozen’s grand opening, we rekindled their love of the story—and offered glimpses into the one-and-only place on Earth where they can Let It Go Like Never Before.

:15 Teaser

:30 Film

OOH

ECD: Kurt Fries
CD: Chris Kloet
ACD: Tara Remiasz
SAD: Lukas Reichert
Director: Joshua Walker
VFX: Fin
Audio: Another Country
Illustration: Disney Animation Studios
Photographer: Frédéric Lagrange
Retouchers: Matt Moscato & Richard Roberts